‘Don’t let us get away’: The World Cup is the biggest business of all time

By JEFFREY HAGGERTAssociated PressAssociated PressFile photoNew York (AP)The World Cup, the biggest commercial event in the world, is in full swing.The world’s leading media organizations have joined forces to take the stage on Sunday and will deliver the biggest, most ambitious speeches ever made to the world’s largest sporting event.While the World Cup has taken […]

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